Big Data is so integrated into the finance department at Walmart.com that the analytics team can’t change an Internet search algorithm or pay more for Google Ad Words without the green-light from the division’s chief financial officer.. (Nov 22, 2013)
“It’s really been in the last couple of years, since we invented that algorithm, that the role of the CFO has changed. You need to be able to understand how it works at a pretty detailed level,” Liz Coddington, vice president of finance and CFO of Walmart.com, told a CFO conference this week.. Read on,,,
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