Big Data and Politics: The Changing Landscape |
Carol Davidsen, former Director of Integration and Media Targeting for President Obama's 2012 re-election campaign, explains how big data is changing the political landscape.
Description: Please join the MIT Sloan Boston Alumni Association on October 30th to hear from Carol Davidsen, former Director of Integration and Media Targeting for President Obama's 2012 re-election campaign, on the use of Big Data in Politics.
Carol will talk about how big data is changing the political landscape by enabling politicians to advance causes, raise awareness, optimize the use of micro-targeting, and win elections. Carol has career experience tying together a variety of data sources to drive targeting for political and marketing campaigns.
Carol Davidsen Biography
Carol Davidsen @cld276 is currently co-founder and CEO at cir.cl, INC (a socially integrated marketplace for used goods) and partner at The Tusking Group (consultancy partnership specializing in big data, integration and media targeting projects).
Carol was featured in the MIT Technology Review article, How President Obama's campaign used big data to rally individual voters and on the Fox News segment, "Campaigns using your data to capture your vote?" Carol's interview starts at 3 minutes into the video.
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Date: Wednesday, October 30
Time: 6:30 - 8:30 PM
Place: MIT Sloan, E62-262 - The street address for Building E62 is 100 Main Street, Kendall Square, Cambridge. Room 262 is on the 2nd floor. The building is nearby to the Kendall Square red line T stop and there is a parking garage at the Marriott Hotel
Price: $20 pre-registration; $30 walk-in registration
Sponsoring organizations: MIT Sloan Boston Alumni Association
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Event Information
EVENT DATE: Wednesday, Oct 30 2013 at 6:30pm - 8:30pm [ iCal ]
LOCATION:
MIT Sloan E62-262 100 Main St Cambridge, MA
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