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Women & Wine Wednesdays (Virtual Happy Hour)
“Today’s Leaders Are Data-Driven”

Wednesday, April 7, 2021 

6:00 p.m - 7:30 p.m.

The ability to visualize data to tell stories and explain what is trending with your customers and your products is a critical skill for today’s business person. Data about consumer behavior, product positioning and sales performance facilitates decisions. Companies that employ data to drive decisions propel themselves into competitive leadership positions through personalized customer engagement, anticipation of product placement and the ability to adapt new products based on customer feedback.

In this Women and Wine session, let’s chat about ways to use data to propel your leadership position in today’s business world. Katie Manty, Sloan SM '02 and Barbara Nichols will share some of the tactics that they have employed throughout their careers. They will begin with a 30-minute conversation and then solicit engagement from the audience on their experiences.

Potential Interactive Questions for the audience:
  • How are you becoming a data-driven leader?
  • How are you using data to drive new business ideas?
  • How are you collecting data? For what purpose?
Katie Manty, Sloan SM '02, is Acxiom’s Enterprise Data Strategy Consulting Practice Lead. Her team creates transformative data strategies that emphasize data as a corporate asset. These strategies include the integration, governance, usage, privacy and collaboration of data to drive business goals. Katie’s 25-year career spans technology implementations, data analysis and business growth. Prior to joining Acxiom, she spent 11 years at Fidelity investments in product management, marketing, contact center technology, and customer experience efforts. Katie also spent 9 years at Ernst & Young / Capgemini as a management consulting leading digital application development teams. Katie brings an action-oriented, KPI-focused mindset to her project work.  Katie graduated from MIT Sloan with a Master’s in Management of Technology and from Smith College with a Bachelor of Arts double major in computer science and economics. Katie recently earned a Coursera certificate in Applied Data Science in Python.
Barbara Nichols is an accomplished Information Technology professional with over 35 years of experience assisting clients and software vendors to develop data driven solutions.  She founded Metaview360 LLC in 2002 and consults in the areas of data governance, integration, meta data management, and data architecture.  Barbara has presented at various data-related conferences and seminars on interesting data topics which have included "Instituting the Meta Data Lifecycle",  “Data Governance in Action”, “Data Architecture in Successful Information Systems Deployment”, “Meta Data Driven Taxonomy”, and “Building the Corporate Vocabulary”.   You can read more about her passion and services at

Invite your colleagues and friends to network with other amazing and interesting women! Questions? Contact Tina Kruczynski at or Audrey Daum at


Event Information
Wednesday, Apr 7 2021 at 6:00pm - 7:30pm [ iCal ]
Virtual Happy Hour

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